The Marketing Intelligence Gap

Facebook's Ads Manager only displays a fraction of available targeting interests, creating significant challenges:

• Marketing teams waste 5-10 hours weekly researching relevant audience interests
• The most effective targeting options often remain hidden from view
• Interest discoveries get lost in scattered communications
• Manual compilation creates bottlenecks in campaign creation

Our workflow eliminates these inefficiencies by transforming casual team conversations into structured targeting data, capturing valuable insights that would otherwise be lost.