The Hidden Costs of Manual Research

• Time Drain: Sales reps lose 5-7 hours weekly navigating between websites, LinkedIn, and other sources
• Inconsistent Data: Manual research leads to varying information quality and incomplete prospect profiles
• Scaling Challenges: High-volume campaigns require proportionally more research time
• Delayed Outreach: Research bottlenecks slow your entire sales cycle
• Competitive Disadvantage: While your team researches, competitors are already engaging

This labor-intensive process creates a significant opportunity cost, reducing the time your sales team spends on actual selling activities by up to 20% while resulting in lower-quality prospect data.