The Hidden Cost of Manual Captioning

The Hidden Cost of Manual Captioning

Why content creators struggle with video accessibility

The Captioning Challenge

Traditional video captioning demands:

  • Manual transcription of every spoken word
  • Precise frame-by-frame timing alignments
  • Consistent styling and formatting
  • Technical knowledge of subtitle formats
  • Hours of tedious work per video

These barriers lead many creators to skip captions entirely, significantly limiting their content's reach and effectiveness. When 85% of social media videos are watched without sound and accessibility requirements continue to expand, this workflow eliminates these barriers completely.