
The Hidden Cost of Manual Captioning
Why content creators struggle with video accessibility
The Captioning Challenge
Traditional video captioning demands:
- Manual transcription of every spoken word
- Precise frame-by-frame timing alignments
- Consistent styling and formatting
- Technical knowledge of subtitle formats
- Hours of tedious work per video
These barriers lead many creators to skip captions entirely, significantly limiting their content's reach and effectiveness. When 85% of social media videos are watched without sound and accessibility requirements continue to expand, this workflow eliminates these barriers completely.