The Video Content Challenge

The Video Content Challenge

Why Creating Consistent Short-Form Videos Is Difficult

Current Pain Points in Video Production

Today's content teams face significant challenges:

  • 6-10 hours spent per short-form video
  • Multiple specialized tools required (editing, graphics, audio)
  • Creative burnout from repetitive production tasks
  • Difficulty maintaining posting consistency
  • Bottlenecks between ideation and publication

The result is inconsistent posting schedules, frustrated teams, and missed opportunities to engage audiences during peak interest periods. As platforms prioritize video content, these challenges become increasingly costly to business growth and social media effectiveness.