The Automated Process:

1. Workflow triggers when new AI-analyzed call data is available from Gong
2. System identifies marketing-relevant data points using conditional logic
3. Key insights are extracted and categorized by topic and importance
4. Recurring patterns across multiple calls are identified and flagged
5. Marketing trends, competitor mentions, and product feedback are structured
6. All findings are stored in dedicated Notion databases for immediate access

Notion Integration: Three dedicated databases store different insight types—Marketing Insights, Recurring Topics, and Actionable Recommendations—creating a searchable knowledge repository that marketing teams can instantly access.