Current Pain Points in Competitive Monitoring:

• Analysts spend 5-10 hours weekly manually visiting competitor websites
• Data collection is inconsistent, subjective, and error-prone
• Information quickly becomes outdated, leading to missed opportunities
• Distribution delays mean stakeholders make decisions with stale data
• Format inconsistencies make historical analysis nearly impossible

The Real Business Impact: For pricing teams particularly, the inability to respond quickly to market changes directly impacts revenue and market position, with delayed reactions potentially costing thousands in lost sales or unnecessary discounting.