The Hidden Costs of Downtime

The Hidden Costs of Downtime

Why Manual Monitoring Is No Longer Viable

Website downtime costs more than you think:

  • Revenue losses of $5,600 per minute for the average business
  • Damaged credibility and customer trust
  • Wasted advertising spend driving traffic to inaccessible sites
  • SEO penalties for persistent availability issues

Manual monitoring is inadequate because:

  • Human checks are inconsistent and error-prone
  • Staff can't monitor 24/7
  • Problems are often discovered after customers report them
  • No historical data is captured for pattern analysis

While commercial solutions exist, they become expensive when scaled across multiple websites and often include features you'll never use.