Timing Is Everything in Sales

In today's competitive business environment, follow-up timing can make the difference between closing a deal and losing a prospect forever. Studies show that 80% of sales require at least five follow-ups, yet 44% of salespeople give up after just one attempt.

This workflow automation solves this critical business challenge by:

• Automatically identifying HubSpot contacts who were contacted exactly once more than a month ago
• Sending personalized follow-up emails through Gmail at the optimal time
• Recording all engagement data back in HubSpot for complete visibility

By implementing this solution, your sales team can focus on high-value activities while ensuring no potential customer falls through the cracks. Let's explore how this automation creates a closed-loop system that maximizes your sales effectiveness without increasing workload.