Technical Overview: A Streamlined Process

1. Airtable Trigger: The workflow monitors for new records in your content calendar (checking every minute)

2. Smart Delay: A 1-minute wait ensures the content brief is complete before processing

3. Data Retrieval: The system collects all relevant record data including the brief and brand parameters

4. AI Processing: An AI agent analyzes your brief alongside stored information about target audience, tonality, and brand voice

5. Format Output: The generated caption is properly formatted according to your requirements

6. Airtable Update: The finished caption is automatically added to the SoMe_Text_AI field in your Airtable record

This entire process happens automatically, requiring only a completed brief to generate a ready-to-review caption.